Why organic brands need a different kind of agency
On Amazon, your listing is regulated marketing. The USDA treats product webpages as "market information," and it can act against anyone whose market information implies a product is organic when it is not (7 CFR 205.660(c)). Amazon enforces the same line: products that claim to be organic must be certified, labeled to the rules, and name their certifier.
Standard agency playbooks collide with that in predictable ways:
- Adding "organic" to titles and backend search terms because it lifts relevance, on ASINs that are not certified or are only made-with.
- A+ comparison charts that show the USDA seal on a made-with product, which the regulations prohibit (7 CFR 205.304(c)).
- Lifestyle copy that calls every ingredient organic when the certificate covers 95% of the formulation.
- New variations launched before anyone checks that the certificate covers them.
What we run for you
Listing SEO
Keyword research, indexing strategy, and title and bullet rewrites engineered to convert without making organic claims you cannot back up.
A+ content and design
Brand stories, comparison charts and module designs. Every image and headline runs through NOP claim checks before it ships.
PPC management
Sponsored Products, Sponsored Brands and Sponsored Display, managed by Amazon-native operators, with ad copy held to the same claim rules as the listing.
Compliance as the through-line
Certificate tracking, new-ASIN pre-launch review, and remediation support when a listing is flagged. See the full compliance services.
How an engagement starts
- Free audit call. A 30-minute call where we audit one ASIN live with you: claims, certificate scope and suggested rewrites.
- Catalog Audit. $1,500 for up to 25 ASINs: full listing and A+ review, certificate scope matching, backend keyword scan and a prioritized remediation plan.
- Full-service retainer. For established organic brands, typically doing $25k or more a month on Amazon. Listings, A+, PPC and ongoing compliance, priced to scope. See pricing.
Who this is for
- Certified organic food, beverage, supplement and pet brands selling on Amazon US.
- Private-label brands using a certified co-packer who need the listing, the label and the certificate to line up.
- Brands that have had organic ASINs restricted and want the catalog cleaned up properly. Start with this reinstatement guide.
If you are still working out whether you can call your product organic at all, read how to sell organic products on Amazon first.